V A P I N G, One of the latest trends in smoking, is set to become even bigger. Tobacco Giant Altria, is teaming up with JUUL, a Vaping industry leader, to further promote the trend. Strange match up or not? Altria, feels that the matchup is perfect and will be a win win for the future of business and profit. And to demonstrate their seriousness, the deal was sealed with an investment of $12B, for a role in the background. According to UPI, Nicholas Sakelaris, December 20, 2018 article: Tobacco Giant Altria Invests $12.8 Billion In E Cigarette Maker JUUL.